David's AW News: So Efficient So Slovakian!
Greetings from Spain...
Yes, I'm back home for a while.
Last week I was telling you about our beautiful Slovakia
warehouse and all those Buddhas we have there, creating a calm and serene
working environment. If you missed it, you can catch up here.
It was amazing working with the Slovakian team.. so
organised and efficient. Something about Eastern European folk is so good at
finding the best way to have a smooth workflow. Well done, team!
Here me with the Buddha in the outdoor relax zone we have.
On Wednesday, I left Tomas and Raul working on the new
dropshipping website (update below) and took an early morning taxi from Trnava,
Slovakia to Vienna Airport.
More efficient stuff..
I'm so impressed with the stress-free check-in experience.
No people, just scan your boarding card to get a luggage label, take luggage to
the belt, here is the weight shown, scan the luggage tag and boarding card
again .. And my luggage is gone. So quick, sweet and easy. All the airlines
share the system. Austrian/Eastern Europe efficiency! Amazing.
Notes about YouTube
I'm very excited about using YouTube to showcase our
products as a marketing tool. As you know at AW (from day one), we have never
used salespeople that travel the country, never done trade shows - we rely on
online marketing, newsletters like this, referrals and Adwords. But with the
advent of AI - adwords is fast losing power, now good SEO and Social Media is
the way AI finds its sources. And lets
face it, a video is more engaging and informative than a static web page alone.
So, I have been working hard getting young people like Holly
and Rodrigo excited and organised to make useful content.
When you need to research new products to boost sales.. we
have a YouTube playlist called: Can You
Sell This? when you have time, get yourself a coffee (or glass of wine) and
watch us tell you about our favourite products, get to know the AW team and
discover some great (money-making) products - that maybe you could sell.
While in Slovakia with the help of Katarina, our very able
social media girl there, we made some content.. which I'll upload when I get
time to YouTube..
But for now, we have a new "Can you sell this?"
video from Holly in the UK.. showcasing one of my favourite products.. Copper
bracelets.. this product is on its way to us and already seems to be trending in the UK.. so much so we
are already sold out (but more on the way).
There are so many reasons to sell these fast moving Copper Bracelets - Find out here.
Dropshipping Update
OK, full disclosure.. this project has been a massive
challenge.. a big investment, and I'm sorry if you have been using it and
finding bugs.. Thank you for all the constructive feedback guys.. all of it is
incredibly helpful... Please stay tuned
and have faith because I believe it will be amazing when it all comes good.
The Shopify API we had to take offline for new users this
week because of reported bugs (thank you again) - I have just been told bugs
are fixed and it's back online now.
I can see that we have a few super users who have been using
it very successfully, and orders are flowing through the system. Soon, we are
going to make some exclusive NO BRAINER products that you will not want to
miss!
I'm working on something..
Today I'm visiting (my favourite team*) in the AWArtisan
office in Malaga.
I'm showing everyone our new YouTube plan.. they are
enthusiastic and so creative, already rushing around making content.. just not
quite as efficiently as those Slovakians.. haha.
Maybe next week I'll share some of the Spain content..
Busy re-organising the showroom.. ready for action!!
So Spanish - so much fun!
Take care - have a lovely weekend!!
David
P.S.
* That's my favourite team - in Spain..
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